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A Letter To Acupuncturists – It’s Time To Make History.

June 28, 2009 By Frank Prieto 1 Comment

Dear Practitioners, I’m contacting you again today because I just got word from a member of my insider’s club that if the AAAOM does not send our letters to our representatives instead of our senators (as they are doing now) the Federal  acupuncture Coverage Act doesn’t stand a chance. I first learned of this important […]

Filed Under: Acupuncture Legislation Tagged With: AAAOM, acupuncture insurance, acupuncture medicare, HR 646, The Federal Acupuncture Coverage Act

My Son Takes Me Fishing On Father’s Day

June 25, 2009 By Frank Prieto 7 Comments

On Father’s Day I got the best gift you could give a fisherman. Deep sea fishing in the Florida Keys. It just doesn’t get any better than that. This is the view from the dock as we headed out early in the morning. You could see the ocean was flat and it was a gorgeous […]

Filed Under: Father's Day Tagged With: deep sea, Father's Day, fishing

Acupuncture Websites – CONVERSION is King

March 29, 2009 By Frank Prieto 3 Comments

Dear Practitioner, Did you know there’s a simple formula for getting quantifiable results from your online marketing efforts? The formula is TRAFFIC + CONVERSION = PROFIT. You must have traffic (visitors) coming to your web site in order to convert (sell) a percentage of them into booking an appointment with you. This is how you […]

Filed Under: Acupuncture Websites Tagged With: acupuncture sites, acupuncture web site, Acupuncture Websites, online marketing, promote your acupuncture website

Marketing Acupuncture – The Power of Testimonials

February 16, 2009 By Frank Prieto 4 Comments

Did you know that what people say about you is 10 times more believable than anything you can say about yourself? It’s true… That’s the power of TESTIMONIALS. Testimonials carry a lot of weight because you’re not the one tooting your own horn. Instead you have a third party telling the world how great an […]

Filed Under: Acupuncture Marketing 101 Tagged With: acupuncture practice building, marketing acupuncture, patient testimonials

You Are Awesome!

February 14, 2009 By Frank Prieto 1 Comment

Validation is one of the most powerful things we have at our disposal to impact a person’s life in a meaningful way. I think at some point or another, we all have experienced the feeling of liberation that comes from truly being validated. Feeling validated comes in different forms. At times validation for me has […]

Filed Under: Uncategorized Tagged With: inspirational, personal

You Can’t Fix Your Marketing Until You Know What You’re Doing Wrong and Why.

January 30, 2009 By Frank Prieto Leave a Comment

What is Branding or “Image Advertising” and Why You Should Stay Away From it. If you watch the TV commercials you might think you have a good idea on how to market your practice. But the fact is you should never advertise like the big companies do because you don’t have the kind of money […]

Filed Under: Uncategorized

Acupuncture Marketing 2009

January 28, 2009 By Frank Prieto 3 Comments

If there was ever a better time for practitioners to get serious about marketing their acupuncture “business” is now. Yes, I know the economy is in the dumps. I’m not going to stick my head in the sand and pretend we’re not facing some nasty times. But at the same time I refuse to participate […]

Filed Under: Marketing Truths Tagged With: Building Your Acupuncture Practice

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